Why Can Japanese Enterprises Last Forever?

Japanese enterprises have a long life. As is known to all, the products produced by Japanese enterprises are very popular in China. The study of the management of Japanese enterprises or the corporate culture can be very good reference and use. Let's explore it.

Focus

"Focus" is highly respected by many Japanese companies.

Dongli Chemical Co., Ltd., founded in 1926, is different from many other companies in China. It has a history of nearly 100 years, with a scale of 100 billion yuan, but concentrating exclusively on production.

And adhere to this business as the main business and remain unchanged for nearly 100 years.

Mr. Haruki, director of Dongli, has personally answered for us. Dongli is "single-minded" and is constantly innovating. On the one hand, they insist on the main business unchanged. At the same time, with the development of science and technology, they invest heavily in R & D every year, and derive many new products from fiber based products, including carbon fiber for aircraft manufacturing.

And in the half soldier Wei bran and turtle turtle, we also deeply realized this spirit of concentration. Over the past 300 years, both of them have only made one product, half soldiers and bran, and tortoise shells make soy sauce. No matter how the times develop, what changes have taken place in the market, making delicious bran, and making delicious soy sauce has never changed.

The same is true of the pot house with shaft wheel conveyor belts. Although it has been developing for hundreds of years, the scale of the enterprise is not large. Only 3 billion RMB sales are sold in a year. In their development concept, it seems that they are not big and versatile, but are dedicated and refined, and do the best in one area.

Perhaps this is really the case, and the ability to concentrate can be the ultimate. If you do anything, only do it in depth and do it conscientiously, then you can see through the ways and secrets of it so that you can be awed by what you have done, and be thankful for the rewards you have received. Only in this way can you go forward without fear of difficulties and setbacks and failures.

Inheritance

The family training of half soldiers and bran is impressive: "first, later, and not easy to be popular".

"Not easy" means inheritance.

In Japan, these hundred years old shops may have passed through a handicraft before. Now, after a certain scale, they inherit more spirit and culture.

The more than 80 year old family descendant of the half soldier Wei bran tells us not how to proceed directly.

Instead, we had a vivid philosophy lesson, which allowed us to reconsider benevolence, righteousness, propriety, wisdom and faith.

There are many things that can be changed in the battle of iron camp, but the firm belief and value can be inherited and precipitated into an enterprise culture and form a cultural gene.

Most of Japan's centenary enterprises have died several times, and nirvana is reborn.

For Japanese companies, they know that what can really continue to work is not the size, technology and products, but the people who are constantly advancing.

This requires injection into a company's aggressive gene or culture.

This is a crucial part of a century's heritage.

Craftsman spirit

In Japan, the spirit of artisans is more often called "the spirit of serving people".

The "post" is a highly respected appellation in Japan. The so-called "Ren Ren" used to refer to those craftsmen with exquisite craftsmanship, who are known as "workers". Now, the "duty people" represent a kind of spirit - "the spirit of serving people". They strive for excellence and perseverance, guarding traditions and developing traditions.

These "jobs", they often end up doing only one thing in a lifetime, and pay attention to "specializing in technology and industry".

During the Spring Festival this year, the rumors of "friends to buy the toilet lid in Japan" were bubbling with excitement. In 2014, the Japanese King's diapers were once sold out by Chinese mothers, which shows the recognition of domestic users for the quality of Japanese products.

It has nothing to do with the feelings of the nation, just about the product.

A diaper can achieve the ultimate goal. Similarly, a bottle of soy sauce and tortoise shell are doing the same thing, trying to innovate and improve.

Their work is very meticulous. They will try their best to carry out all aspects of innovation around soy sauce, for example, making the packaging made of star anise, because it can save space; for example, the bottle with soy sauce is lightest, because it can save materials and facilitate pportation.

This serious and professional attitude is awesome.

In many cases, we often fall into a kind of cognitive misunderstanding. We think that only those big companies that can make waves in the global market can be the stars and the stars that attract attention.

In fact, there are so many enterprises in the world.

Many of the former star enterprises often fall into a dilemma of rapid expansion or diversification, and have a flash in the pan. They also have withdrawn from the tide of the times due to the lack of courage to subvert themselves. These enterprises have been named in the history of human business civilization, but eventually they are still falling.

As small and medium-sized enterprises, the success of large enterprises can not be duplicated, and their decline can only be sighed.

These longevity enterprises in Japan have provided us with a good reference. They have gone through various puzzles and are facing the fate of being bankrupt. They even do not know how many times they die. But they can persist in finding their place in the fierce competition. They do not want to be big and do not ask for much. They just want to keep improving their own acres of land, so that the cultural genes of the enterprise can be passed down.

I was confused, too.

It can be set up for ten years, has experienced a difficult start-up period, and has experienced a rapid growth period. We have all been focused on making multi energy storage tanks, but there are many temptations and many obstacles.

Japan's visit has made me more firm in my mind. We need to do a lot of energy storage tanks.

We caught up with the development of solar energy and building integration, which made us develop rapidly in a few years.

But moving forward, we must be solid, keep improving, and pursue the quality of craftsmen, and do well for ourselves.

This is my inner thoughts.