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Wang Tiankai: Managing Cases And Illuminating The Vision Of A Powerful Country

2011/10/10 10:26:00 43

Managing Wang Tiankai'S Textile Industry

Wang Tiankai talks about the new value coordinates of the national textile industry management innovation achievement award.


Not long ago, the national textile industry management innovation award came to the industry to see a different "award". First of all, the award-winning enterprises are refined and reduced. The total number of candidates is only 14, with only 6 winners. Secondly, the awarding form is simple and intelligent, though the lack of dazzling stage has condensed the wisdom of the leading experts in the major textile universities in China.


Reporters, because of the track and field awards, were standing at the spectator's point of view. As early as last September, the China Federation of textile entrepreneurs Federation decided to select, commend and publicize a number of management innovation models in the industry. After nearly a year of investigation and research, it has extensively collected and combed the management innovation experience in the industry, especially the typical models that are rich in the characteristics and guiding significance of the times, and has organized expert groups to review, summarize and upgrade several times, thus forming a compendium of innovative achievements and expert commentaries with reference value.


For the functions and attributes of the award, Wang Tiankai, vice president of the China Textile Industry Association, stressed: "the management innovation achievement award is refined and sorted out from the perspective of case studies. Therefore, more emphasis is placed on the promotion value of research results from theory and practice, rather than on the top 500.


Management mode is not easy to imitate.


At present, the textile industry is facing a complex external environment. Spin Will the management achievement award displease the enterprise? This problem has been repeatedly weighed in Wang Tiankai's mind, and its "case theory" has found the basis for the enterprise's determination to stand at the front desk.


"The earliest enterprises were concerned about bringing their management innovation experience to the public." Wang Tiankai told reporters that this pragmatic idea is common and understandable, but we emphasize the responsibility and obligation of big enterprises to the development of the industry. Traditional industry In comparison, the textile industry has great potential in management and has not yet been fully explored. With the combination of information technology, high technology and other fields, the management mode of traditional industries will be rebuilt and reshaped. The innovative thinking of some large enterprises is very advanced, the management foundation is also very strong, and they have the conditions and obligations to play a more extensive guiding role in the industry.


He believes that each enterprise's regional environment, business mode, manager's character and development path are not the same, which means that the mode of management innovation is different. "Others do this, you may not learn. The reason why management mode is difficult to replicate simply is that it needs a lot of solid foundational work behind it.


But for more enterprises in the industry, at least we should know the advanced practice of advanced enterprises. Wang Tiankai said that the small and medium enterprises in the textile industry are mostly, and the foundation and conditions of the enterprises are different. It is impossible to require all enterprises to have modern management level. However, there should be ways and means to deal with crises and solve difficulties through management.


Judging from the results of the selection, the achievements of textile backbone enterprises in management innovation have an important exemplary role in the transformation and upgrading of industries. The most important point is that their practice has greatly enriched and expanded the field and connotation of enterprise management.


Wang Tiankai said strategy control and process reengineering. Supply chain Management, industrial alliances and other new management ideas and management organizations are gradually entering the vision and scope of enterprise management. For example, Wuxi cotton can achieve 25 employees less than 10000 yuan under the premise of not increasing labor intensity through process reengineering and working method innovation on ordinary cotton spinning equipment. The bamboo fiber alliance founded by Jilin Chemical Fiber Co., Ltd., which takes market as the leading factor and takes enterprises as the main body, innovates the operation mechanism, which provides reference for the joint venture between the upstream and downstream industries of textile enterprises.


Where is the position? Who is the opponent?


In recent years, the textile industry in response to the financial crisis and facing the challenges of external environment, the first choice for enterprises is to strengthen management and promote management innovation, which is the most basic work of textile transformation and upgrading. Therefore, from the perspective of the industry itself, it is necessary to sort out these achievements in management innovation, and it will play an important role in strengthening and guiding the industry in the next 5 to 10 years. Wang Tiankai said at the exchange of innovation achievements that enterprises should actively promote the internal transformation of enterprises in the face of the international financial crisis and the constraints of labor, resources and environment with advanced management concepts. In recent years, despite the fact that the external environment is not loose, the main indicators of the industry will keep rising every year.


Turning to 30 years of reform and opening up, especially in the first 10 years of twenty-first Century, the textile industry has made significant changes in improving management. Wang Tiankai is impressed by the profound changes in management philosophy. He said that quite a number of enterprises have firmly established the concept of market, efficiency, cost, quality, brand, marketing, energy saving and emission reduction, and people-oriented and so on to meet the requirements of the market economy and social responsibility consciousness. "The Changzhou Xu Rong Group, which is the winner of the innovation achievement", has changed from manufacturing to manufacturing service industry, not only products but also the value behind products. These values represent fashion, function, beauty and sincerity in today's textile industry, and establish a win-win cooperation mode with customers. {page_break}


Faced with the strong demand for changing the mode of economic growth and speeding up structural adjustment in the industry, Wang Tiankai believes that the key lies in deepening reform, and the foundation comes from deepening management and promoting management innovation. The first problem is to strengthen strategic management of enterprises: determine where their position is, who is the hand, and the key link is to deal well with the relationship between the main textile industry and other businesses. "Especially those industries that are more influential in the industry, the accumulation of the main business has not been replaced so far. Maybe the sideline sideline industry can bring huge profits, but we should know that these gains are largely due to the influence of the main industry." For large enterprises, it is the best survival philosophy to stick to the main business and not to loosen the main business, and to feed the main business by sideline industry.


In specific implementation, in addition to fully promoting the construction of enterprise informatization, Wang Tiankai also emphasized that the textile industry should actively and steadily promote international operation and constantly strengthen the construction of enterprise culture. Textile powers will eventually have a number of enterprises with first-class research and development, first-class products, first-class marketing capabilities, first-class brands and first-class resource allocation capabilities. In the next 10 years, a group of professional managers with global strategic thinking and broad vision will be formed, and the enterprise lineup with international operation capability will really emerge. A good corporate culture is a common ideal belief, value and code of conduct formed in the process of production and management. It has great inspiring effect on employees. In the future, it should be further integrated into the strategic vision to make the enterprise culture a part of the value and competitiveness of the enterprise.


The implementation of the four strategy requires forerunners.


Innovative management helps enterprises to cope with the new challenges of complex external environment and market competition, and is more far-reaching for the reform and development of the industry in the "12th Five-Year" period. Wang Tiankai pointed out that the core goal of the reform and development of the textile industry during the "12th Five-Year" period is to make efforts in the four aspects of science and technology, brand, sustainable development and talents. In 2020, the textile industry has to transform from big to strong. There are many tasks to be carried out in the implementation of the four major strategic objectives. But the most important thing is that without the first-class management level, it is impossible to carry out the four major strategic objectives effectively, nor is it possible to transform from big to strong.


As an example of advanced management tools to guarantee technology and quality, Wang Tiankai will win the award of this innovative achievement in Shandong. Over the past 2000~2009 years, Shandong has been awarded 19 patents, 6 national progress awards and 16 provincial-level projects. The economic and social benefits of the enterprises are closely related to the advanced management level. They have joined the concept, direction and system from top to bottom to define the management concept of "leading technology and quality strategy", define two directions of quality innovation and scientific and technological innovation, and adopt the cooperation of industry, University and research to form a gradient double three level innovation mode of technological research and development.


Wang Tiankai fully affirmed the idea of building a resource-saving and environment-friendly enterprise and adhering to the concept of "health, green and environmental protection". Some enterprises have been incorporated into their own management.


This time, many enterprises have introduced this situation, especially the Lu Tai Group and Changzhou Xu Rong Group, which systematically described the strategic vision guided by the overall low carbon and sustainable development. Wang Tiankai also highly appraised through the internal management accomplishment, through the new enterprise culture creation, positively assumes the social responsibility, creates the harmonious culture diligently, builds the enterprise image through the soft power promotion, raises the enterprise core competitiveness.


Wang Tiankai said that the completion of the four strategic objectives needs to be comprehensively promoted by means of advanced management, while the main body is in the enterprise.


The value coordinates of the management innovation achievement award must be considered in the long-term vision of realizing the textile power. "Through the promotion of 6 enterprise management cases, more enterprises can find the right path for innovation, or just find a solution to solve the management problems. It is unrealistic to require all enterprises to have advanced management level. Taking the mirror of the winning enterprises and finding a breakthrough in the current management level, they can act immediately.

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