Online Consumption Rights Protection Has Become A Major Event Of "March 15 International Consumer Rights Day"

With the approaching of "March 15 International Consumer Rights Day", China E-commerce Research Center announced that China E-commerce Complaints and Rights Protection Public Service Platform, the largest third-party e-commerce rights protection platform in China, officially launched the "March 15 Internet Consumption and Rights Protection Special Action" for nearly a month from March 9. It is reported that this is also the fourth consecutive public welfare rights protection activity held by the center in the past 10 years since its establishment, which aims to urge e-commerce enterprises to reflect on themselves, improve, and better safeguard consumer rights and interests through the supervision of external institutions and media. It is also called "e-commerce 315" in the industry.

According to Cao Lei, deputy leader of the Legislative Group of the Regulations on the Supervision and Administration of Online Commodity Trading and Services of the State Council, member of the Internet Consumption Committee of Zhejiang Provincial Consumer Protection Commission, and director of the China E-Commerce Research Center, "March 15 Special Action for Online Consumption Rights Protection" consists of a series of projects, including special exposure, report release, consumption early warning, case analysis, online rights protection, and lawyers sitting in the courtroom, And will focus on e-commerce online shopping O2O、 WeChat business, overseas shopping, takeaway, consumer finance, P2P and other fields.

The reporter learned that during the event“ online retailers The 2015 China E-Commerce User Experience and Complaints Monitoring Report, an important annual report on March 15, will also be released authoritatively. At that time, the "2015 Top 20 List of User Satisfaction of National Online Retailers" and "2015 Top Ten Complainted Life Services in China" will also be announced simultaneously E-commerce list ”"2015 Top Ten E-commerce Industry Hot Infringement Cases".

According to the upcoming 2015 China E-commerce User experience According to the Complaints Monitoring Report, in 2015, the number of online consumer complaints received by the platform from nationwide online consumers increased by 3.27% year on year. Among them, online shopping complaints from e-commerce platforms (brands) represented by Taobao, Tmall, JD, Vipshop, Suning eBay, Amazon China, LeTV, Xiaomi, Jumeiyoupin, and Fengqu Haitao accounted for 43.74% of the total complaints, First place; O2O life service e-commerce represented by Meituan, Dianping, Baidu Nuomi, Ctrip, Qunar, Lulemi, Wowotuan accounted for 24.05% of the total complaints, ranking second; Under the situation of explosive growth of overseas shopping demand in 2015, cross-border e-commerce complaints ranked third with 7.53%; However, complaints in the field of Internet finance grew rapidly this year, with a year-on-year growth of 2.81%, ranking fourth. The reporter learned that several of the above e-commerce companies that have repeatedly been "listed" in 2015 are expected to be highlighted, and typical infringement cases and platform consumption warnings will be disclosed.